Zhang, Xiaoyong; Huang, Jikun; Qiu, Huanguang; Huang, … - In: Food Policy 35 (2010) 5, pp. 456-462
The objective of this study is to identify the underlying subgroups of Chinese consumers in terms of their perceptions and attitudes toward GM foods. In particular, we address the following specific questions: may researchers segment Chinese urban consumers in terms of their attitudes and...