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Can Mass Fundraising Harm Your Core Business? A Field Experiment on How Fundraising Affects Ticket Sales

Adena, Maja - 2019

Some companies engage in mass fundraising — where thousands of recipients are asked to make small donations — in … research uncovered significant “ask avoidance” which, if present, could imply that fundraising activities may harm a company …

Persistent link: https://www.econbiz.de/10012864789

Can mass fundraising harm your core business? : a field experiment on how fundraising affects ticket sales

Adena, Maja; Huck, Steffen - 2021 - revised

Some companies engage in mass fundraising in addition to their core business. Via a corporate social responsibility … (CSR) channel this may increase sales. However, ask avoidance, if present, could imply that fundraising activities may harm …

Persistent link: https://www.econbiz.de/10012624786

Can mass fundraising harm your core business? : a field experiment on how fundraising affects ticket sales

Adena, Maja; Huck, Steffen - 2019

Some companies engage in mass fundraising - where thousands of recipients are asked to make small donations - in … research uncovered significant "ask avoidance" which, if present, could imply that fundraising activities may harm a company …

Persistent link: https://www.econbiz.de/10012104809

Reciprocity, social ties, and competition in markets for experience goods

Huck, Steffen; Tyran, Jean-Robert - In: The journal of socio-economics 36 (2007) 2, pp. 191-203

Persistent link: https://www.econbiz.de/10003493244

Price competition and reputation in markets for experience goods : an experimental study

Huck, Steffen; Lünser, Gabriele K.; Tyran, Jean-Robert - 2015 - September 2013, revised March 2015

We experimentally examine the effects of price competition in markets for expe-rience goods where sellers can build up reputations for quality. We compare price competition to monopolistic markets and markets where prices are exogenously fixed (somewhere between the endogenous oligopoly and...

Persistent link: https://www.econbiz.de/10010498486

Reciprocity, social ties, and competition in markets for experience goods

Huck, Steffen (contributor); Tyran, Jean-Robert (contributor) - 2004

Persistent link: https://www.econbiz.de/10002153360

Price competition and reputation in markets for experience goods : an experimental study

Huck, Steffen; Lünser, Gabriele K.; Tyran, Jean-Robert - 2013

We experimentally examine the effects of price competition in markets for experience goods where sellers can build up reputations for quality. We compare price competition to monopolistic markets and markets where prices are exogenously fixed (somewhere between the endogenous oligopoly and...

Persistent link: https://www.econbiz.de/10010188722

Price competition and reputation in markets for experience goods : an experimental study

Huck, Steffen; Lünser, Gabriele K.; Tyran, Jean-Robert - In: The Rand journal of economics 47 (2016) 1, pp. 99-117

Persistent link: https://www.econbiz.de/10011665277

Reciprocity, Social Ties, and Competition in Markets for Experience Goods

Huck, Steffen; Tyran, Jean-Robert - 2006

Reciprocal customers may disproportionately improve the performance of markets for experience goods. Reciprocal customers reward (punish) firms for providing good (bad) quality by upholding (terminating) the customer relation. This may induce firms to provide good quality which, in turn, may...

Persistent link: https://www.econbiz.de/10014065817

Comparing charitable fundraising schemes: Evidence from a natural field experiment and a structural model

Huck, Steffen; Rasul, Imran; Shephard, Andrew - 2013

alternative fundraising schemes. In conjunction with the Bavarian State Opera, we mailed 25,000 opera attendees a letter … describing a charitable fundraising project organized by the opera house. Recipients were randomly assigned to six treatments … designed to explore behavioral responses to fundraising schemes varying in two dimensions: (i) the presence of a lead donor …

Persistent link: https://www.econbiz.de/10010321899