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Can mass fundraising harm your core business? : a field experiment on how fundraising affects ticket sales
Adena, Maja; Huck, Steffen - 2021 - revised
Some companies engage in mass fundraising in addition to their core business. Via a corporate social responsibility … (CSR) channel this may increase sales. However, ask avoidance, if present, could imply that fundraising activities may harm …
Persistent link: https://www.econbiz.de/10012624786
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Can mass fundraising harm your core business? : a field experiment on how fundraising affects ticket sales
Adena, Maja; Huck, Steffen - 2019
Some companies engage in mass fundraising - where thousands of recipients are asked to make small donations - in … research uncovered significant "ask avoidance" which, if present, could imply that fundraising activities may harm a company …
Persistent link: https://www.econbiz.de/10012104809
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Charitable giving and nonbinding contribution-level suggestions : evidence from a field experiment
Adena, Maja; Huck, Steffen; Rasul, Imran - 2013
When asking for donations, charitable organizations often use suggestions concerning the amount of potential contributions. However, the evidence concerning the effects of such suggestions is scarce and inconsistent. Unlike the majority of existing studies concerned with small-money...
Persistent link: https://www.econbiz.de/10009763123
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Charitable giving and nonbinding contribution-level suggestions : evidence from a field experiment
Adena, Maja; Huck, Steffen; Rasul, Imran - 2014
Persistent link: https://www.econbiz.de/10010341230
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Charitable Giving and Nonbinding Contribution-Level Suggestions Evidence from a Field Experiment
Adena, Maja - 2014
When asking for donations, charitable organizations often use suggestions concerning the amount of potential contributions. In our randomized field experiment, opera visitors received solicitation letters asking to support a social youth project organized by the opera house. The three different...
Persistent link: https://www.econbiz.de/10013057248
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Can Mass Fundraising Harm Your Core Business? A Field Experiment on How Fundraising Affects Ticket Sales
Adena, Maja - 2019
Some companies engage in mass fundraising — where thousands of recipients are asked to make small donations — in … research uncovered significant “ask avoidance” which, if present, could imply that fundraising activities may harm a company …
Persistent link: https://www.econbiz.de/10012864789
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Matched fundraising : evidence from a natural field experiment
Huck, Steffen; Rasul, Imran - 2010
Persistent link: https://www.econbiz.de/10008746990
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Matched fundraising: evidence from a natural field experiment
Huck, Steffen; Rasul, Imran - 2010
We present evidence from a natural field experiment designed to shed light on the efficacy of fundraising schemes in … opera attendees a letter describing a charitable fundraising project organized by the opera house. Recipients were randomly … fundraising ; natural field experiment …
Persistent link: https://www.econbiz.de/10009154560
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Transactions costs in charitable giving : evidence from two field experiments
Huck, Steffen; Rasul, Imran - In: The B.E. journal of economic analysis & policy 10 (2010) 1, pp. 1-32
Persistent link: https://www.econbiz.de/10009550942
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Matching donations without crowding out? : some theoretical considerations and a field experiment
Adena, Maja; Huck, Steffen - 2015
bigger lead gift for raising smaller contribu-tions in a fundraising campaign? To answer these questions, we present a novel …
Persistent link: https://www.econbiz.de/10011280712