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~person:"Iriarte, Ion"
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Iriarte, Ion
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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Service design visualization tools for supporting servitization in a machine tool manufacturer
Iriarte, Ion
;
Hoveskog, Maya
;
Justel, Daniel
;
Val, Ester
; …
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 189-202
Persistent link: https://www.econbiz.de/10011871450
Saved in:
2
Service design for digital servitization : facilitating manufacturers' advanced services value proposition design in the context of Industry 4.0
Iriarte, Ion
;
Hoveskog, Maya
;
Hien Nguyen Ngoc
; …
- In:
Industrial marketing management : the international …
110
(
2023
),
pp. 96-116
Persistent link: https://www.econbiz.de/10014306709
Saved in:
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