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Investigating moral links between religiosity, altruism, and green consumption
Davari, Arezoo
;
Iyer, Pramod
;
Strutton, David
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
4
,
pp. 385-414
Persistent link: https://www.econbiz.de/10011783978
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Examining the effectiveness of WOM/eWOM communications across age-based cohorts : implications for political marketers
Iyer, Pramod
;
Yazdanparast, Atefeh
;
Strutton, David
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 646-663
Persistent link: https://www.econbiz.de/10011808334
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