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Jiao, Jinfeng
Cole, Catherine A.
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The effects of authentic and hubristic pride on indulgence
Jiao, Jinfeng
;
Cole, Catherine A.
;
Gaeth, Gary J.
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3249-3271
Persistent link: https://www.econbiz.de/10013457430
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