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~person:"Kaiser, Harry M."
~person:"Keller, Kevin Lane"
~subject:"Marketing management"
~subject:"USA"
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Marketing management
USA
Marketing
94
Livestock Production/Industries
53
Marketingmanagement
27
Agricultural and Food Policy
21
Demand and Price Analysis
16
Marketing theory
15
Marketingtheorie
15
Theorie
14
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14
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13
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13
Consumer/Household Economics
12
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10
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advertising
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25
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4
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Kaiser, Harry M.
Keller, Kevin Lane
Kotler, Philip
76
Kerin, Roger A.
23
Meffert, Heribert
23
Armstrong, Gary
21
Hartley, Steven W.
19
Bruhn, Manfred
18
Kirchgeorg, Manfred
18
Pepels, Werner
18
Peter, Jerome Paul
17
Kuß, Alfred
16
Rosen, Harvey S.
16
Donnelly, James H.
15
Homburg, Christian
13
O'Brien, John C.
13
Unger, Fritz
13
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12
Piercy, Nigel
12
Rudelius, William
12
Sheth, Jagdish N.
12
Baker, Michael John
11
Burmann, Christoph
11
Colander, David C.
10
Hutt, Michael D.
10
Speh, Thomas W.
10
Tomczak, Torsten
10
Vrontis, Demetris
10
Ferrell, Odies C.
9
Huber, Frank
9
Kleinaltenkamp, Michael
9
Krohmer, Harley
9
Runia, Peter
9
Samuels, Warren J.
9
Stiglitz, Joseph E.
9
Adeola, Ogechi
8
Boone, Louis E.
8
Cochrane, John H.
8
Doyle, Peter
8
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8
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Cornell University / Department of Agricultural Economics
1
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1
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5
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
4
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3
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2
wi wirtschaft
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Always learning
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American journal of agricultural economics
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Brand management ; Vol. 1
1
Does marketing need reform? : fresh perspectives on the future
1
Economic inquiry : journal of the Western Economic Association International
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The evolution of integrated marketing communications : the customer-driven marketplace
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ECONIS (ZBW)
29
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1
Analysis of generic dairy advertising scenarios on retail, wholesale, and farm milk markets
Kaiser, Harry M.
;
Forker, Olan D.
-
1993
Persistent link: https://www.econbiz.de/10000862748
Saved in:
2
Generic advertising wearout : the case of the New York City fluid milk campaign
Reberte, Carlos
;
Kaiser, Harry M.
;
Lenz, John E.
; …
-
1996
Persistent link: https://www.econbiz.de/10000935077
Saved in:
3
Commodity promotion economics : a symposium in honor of Olan Forker's retirement
Forker, Olan D.
(
honouree
);
Ferrero, Jennifer L.
(
contributor
)
-
1996
Persistent link: https://www.econbiz.de/10000935079
Saved in:
4
Annotated bibliography of generic commodity promotion research
Ferrero, Jennifer L.
;
Boon, Leen
;
Kaiser, Harry M.
; …
-
1996
-
Rev
Persistent link: https://www.econbiz.de/10000935081
Saved in:
5
Evaluating generic dairy advertising impacts on retail, wholesale, and farm milk markets
Kaiser, Harry M.
(
contributor
)
- In:
The journal of agricultural economics research
(
1992
),
pp. 3-17
Persistent link: https://www.econbiz.de/10001166582
Saved in:
6
A farm-level analysis of economic and agronomic impacts of gradual climate warming
Kaiser, Harry M.
(
contributor
)
- In:
American journal of agricultural economics
75
(
1993
)
2
,
pp. 387-398
Persistent link: https://www.econbiz.de/10001147469
Saved in:
7
An analysis of generic dairy promotion in the United States
Kaiser, Harry M.
-
1995
Persistent link: https://www.econbiz.de/10000915738
Saved in:
8
Impact of generic fluid milk advertising on whole, lowfat, and skim milk demand
Kaiser, Harry M.
;
Roberte, J. Carlos
-
1995
Persistent link: https://www.econbiz.de/10000915742
Saved in:
9
Price discrimination in the subscription market for economics journals
Zheng, Yuqing
;
Kaiser, Harry M.
- In:
Southern economic journal
79
(
2012
)
2
,
pp. 464-480
Persistent link: https://www.econbiz.de/10009667867
Saved in:
10
Submission demand in core economics journals : a panel study
Zheng, Yuqing
;
Kaiser, Harry M.
- In:
Economic inquiry : journal of the Western Economic …
54
(
2016
)
2
,
pp. 1319-1338
Persistent link: https://www.econbiz.de/10011552192
Saved in:
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