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~person:"Kale, Sudhir H."
~subject:"Marketingmanagement"
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Kale, Sudhir H.
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Fundamentals of marketing research ; Vol. 5
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International marketing ; Vol. 3
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ECONIS (ZBW)
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Culture-specific marketing communications : an analytical approach
Kale, Sudhir H.
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2008
Persistent link: https://www.econbiz.de/10003657618
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Grouping euroconsumers : a culture-based clustering approach
Kale, Sudhir H.
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2007
Persistent link: https://www.econbiz.de/10003541322
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