"This proven, popular reference has been completely updated to better guide readers through the current franchise environment. Real-life examples of both service- and product-oriented franchises and useful checklists prevent mistakes and save time and money. Contact information for state and...

"Franchise expert Rick Grossmann and franchise attorney Michael J. Katz provide insight and advice on what it takes to make a franchise operation successful for both franchisors and franchisees. Includes expert tutorials, sample franchise documents, checklists, and questionnaires designed to get...