//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Khanyapuss Punjaisri"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Der Funnel als Analyse- und St...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internal branding
3
Brand
2
Brand management
2
Interne Markenführung
2
Markenartikel
2
Markenführung
2
Bayesian SEM
1
Brand architecture
1
Brand image
1
Corporate brand construal
1
Corporate brand identification
1
Corporate branding
1
Corporate culture
1
Corporate reputation
1
Firmenimage
1
Frontline employees
1
HR marketing
1
Markenarchitektur
1
Markenimage
1
Personalmarketing
1
USA
1
United States
1
Unternehmenskultur
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
3
Author
All
Khanyapuss Punjaisri
Tomczak, Torsten
24
Esch, Franz-Rudolf
14
Wentzel, Daniel
11
Henkel, Sven
10
Kernstock, Joachim
9
Schmidt, Holger J.
9
Herrmann, Andreas
7
Baumgarth, Carsten
5
Burmann, Christoph
5
King, Ceridwyn
5
Walter, Benjamin von
5
Abratt, Russell
4
Biedenbach, Galina
4
Brexendorf, Tim Oliver
4
Chapleo, Chris
4
Knörle, Christian
4
Strödter, Kristina
4
Boukis, Achilleas
3
Du Preez, Rose
3
Erkmen, Ezgi
3
Grace, Debra
3
Hancer, Murat
3
Heitmann, Mark
3
Hesse, Andreas
3
Kreutzer, Ralf T.
3
Krobath, Karin
3
Merrilees, Bill
3
Schmidt, Marco
3
Sharma, Neha
3
Thilo, Isabelle
3
Abrar, Muhammad
2
Ahmad, Ayyaz
2
Ashfaq, Rafiya
2
Aurand, Timothy W.
2
Azizi, Shahriar
2
Bang, Nguyen
2
Bari, Muhammad Waseem
2
Batt, Verena
2
Bendixen, Michael
2
more ...
less ...
Published in...
All
Advances in corporate branding
1
Journal of business research : JBR
1
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Internal branding as a tool to ensure the employees' brand promise delivery
Khanyapuss Punjaisri
;
Wilson, Alan M.
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 326-329)
.
2010
Persistent link: https://www.econbiz.de/10003950965
Saved in:
2
The role of internal branding in the delivery of employee brand promise
Khanyapuss Punjaisri
;
Wilson, Alan M.
- In:
Advances in corporate branding
,
(pp. 91-108)
.
2017
Persistent link: https://www.econbiz.de/10011584997
Saved in:
3
Unveiling front-line employees' brand construal types during corporate brand promise delivery : a multi-study analysis
Boukis, Achilleas
;
Khanyapuss Punjaisri
;
Balmer, John M.T.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 673-685
Persistent link: https://www.econbiz.de/10012545101
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->