Klotz, Jill; Vignali, Claudio - In: World Review of Entrepreneurship, Management and … 6 (2010) 4, pp. 291-303
The positive impact of a well organised reputation management has been sufficiently discussed in literature. It strikes that the majority of the studies is limited to the positive impact on major enterprises. It was found, that in particular, medium-sized companies with flat hierarchy structures...
