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Marketingstrategie
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Kopel, Michael
Wirl, Franz
412
Feichtinger, Gustav
36
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Marketing : ZFP ; journal of research and management
1
Preprint / Fakultät für Wirtschaftswissenschaft der Otto-von-Guericke-Universität Magdeburg
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Einfache dynamische Werbestrategien im Kampf um Marktanteile
Feichtinger, Gustav
;
Kopel, Michael
;
Wirl, Franz
-
1997
Persistent link: https://www.econbiz.de/10000621906
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Einfache dynamische Werbestrategien im Kampf um Marktanteile.
Kopel, Michael
;
Wirl, Franz
;
Feichtinger, Gusfav
- In:
Marketing : ZFP ; journal of research and management
19
(
1997
)
4
,
pp. 221-230
Persistent link: https://www.econbiz.de/10006849812
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