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~person:"Koschnick, Wolfgang J."
~person:"Perry, Frank Ernest"
~type_genre:"Enzyklopädie"
~type_genre:"Lehrbuch"
~type_genre:"Quelle"
~type_genre:"Wörterbuch"
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Focus-Lexikon Werbeplanung, Mediaplanung, Marktforschung, Kommunikationsforschung, Mediaforschung
Koschnick, Wolfgang J.
-
2003
-
3., neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001805907
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2
The elements of banking
Perry, Frank Ernest
-
1986
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5. ed
Persistent link: https://www.econbiz.de/10000695170
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3
Business terms, phrases and abbreviations
Perry, Frank Ernest
(
ed.
)
-
1966
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13. ed
Persistent link: https://www.econbiz.de/10000568352
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4
Standard-Lexikon für Marketing, Marktkommunikation, Markt- und Mediaforschung
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10014268921
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