Voluntary contributions to public goods may be motivated by a desire to be a moral person, or in other words, by identity concerns. In a field experiment (N=373) we test how positive and negative shocks to subjects' environmental identity affect voluntary efforts for climate protection. In a...

With the increasing recognition of the use of reforestation measures as a complement to conventional carbon emissions avoidance technologies it is important to understand the market valuation of local forest carbon sinks for climate change mitigation. We conducted a framed-field experiment among...