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~person:"Leclercq, Thomas"
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Gamification
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Leclercq, Thomas
Poncin, Ingrid
36
Derbaix, Christian
22
Garnier, Marion
7
Hammedi, Wafa
7
Ben Mimoun, Mohammed Slim
6
Herrmann, Jean-Luc
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Bultez, Alain
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Kacha, Mathieu
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Audrain-Pontevia, Anne-Françoise
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Betti, Nathanaël
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Decrop, Alain
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Hollebeek, Linda D.
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Kahle, Lynn R.
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Merunka, Dwight
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Pecheux, Claude
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Ambaye, Michele
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Cambier, Fanny
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Charry, Karine
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Corneille, Olivier
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Diop-Sall, Fatou
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Fall, Ndeye Astou Manel
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Filser, Marc
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Gray, Joy
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Leclerq, Thomas
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Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Handbook of research on customer engagement
1
Journal of business research : JBR
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing and consumer services
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Opening the black box of gameful experience : implications for gamification process design
Leclercq, Thomas
;
Poncin, Ingrid
;
Hammedi, Wafa
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012132164
Saved in:
2
Smart technologies and shopping experience : are gamification interfaces effective? : the case of the Smartstore
Poncin, Ingrid
;
Garnier, Marion
;
Ben Mimoun, Mohammed Slim
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 320-331
Persistent link: https://www.econbiz.de/10011899419
Saved in:
3
The boundaries of gamification for engaging customers : effects of losing a contest in online co-creation communities
Leclercq, Thomas
;
Hammedi, Wafa
;
Poncin, Ingrid
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 82-101
Persistent link: https://www.econbiz.de/10011949555
Saved in:
4
Breaking down the crowd of backers : profiling cooperative strategies on a reward-based crowdfunding platform
Leclercq, Thomas
;
Poncin, Ingrid
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1366-1390
Persistent link: https://www.econbiz.de/10014427179
Saved in:
5
Uncovering the dark side of gamification at work : impacts on engagement and well-being
Hammedi, Wafa
;
Leclercq, Thomas
;
Poncin, Ingrid
; …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 256-269
Persistent link: https://www.econbiz.de/10012420401
Saved in:
6
When gamification backfires : the impact of perceived justice on online community contributions
Leclercq, Thomas
;
Poncin, Ingrid
;
Hammedi, Wafa
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
5/6
,
pp. 550-577
Persistent link: https://www.econbiz.de/10012249107
Saved in:
7
Customer engagement: the role of gamification
Hammedi, Wafa
;
Leclercq, Thomas
;
Poncin, Ingrid
- In:
Handbook of research on customer engagement
,
(pp. 164-185)
.
2019
Persistent link: https://www.econbiz.de/10013163367
Saved in:
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