Le, Phuong D.; Teo, Hui Xun; Pang, Augustine; Li, Yuling; … - In: Corporate Communications: An International Journal 24 (2018) 1, pp. 162-178
Purpose: Scholars have discouraged using silence in crises as it magnifies the information vacuum (see Pang, 2013). The purpose of this paper is to argue for its viability and explore the type of silence that can be used. Design/methodology/approach: Eight international cases were analyzed to...
