Luonila, Mervi; Jyrämä, Annukka - In: Arts and the Market 10 (2020) 1, pp. 1-17
Purpose: The purpose of this conceptual paper is to deepen the theoretical understanding on value (co-)creation particularly in the context of arts. Design/methodology/approach: Through critical readings of the current theories on co-creation and co-production, we analyse literature relating to...