The concepts and approaches of public marketing are moreover used and quantified in the national and European public systems. Adapted, with behaviours specific to the public system, the fundamental concepts of marketing represent a component of "the new culture of public service". The paper aims...

The purpose of this paper is to analyze and describe the relation between knowledge and development in the new knowledge-based economy and to deduct the socio-economic basics of the public marketing strategies in this context. The particularity of this approach is due to the features of...

The current pace of European integration reforms in Romania gives us the opportunity to analyze the way different social entities encapsulated values and principles emerged from the European policies. For any state, and especially for the ones newly adhered to the European Union, public...

The paper synthetically tackles the institutional, normative and functional framework resulting from the reforms of the national public administrations of the South-Eastern European states, aiming at the administrative convergence. Approached in a double-folded manner, both theoretical and...

The concerns for reducing administrative expenditures have been expressed in the last 10-15 years in concrete initiatives. It is worth to remark the occurrence of networks concerning the application of Standard Cost Model (SCM), aimed to reduce administrative expenditures for affairs. Even the...

The paper presents the relation between citizens and public service providers from the view of the applicability of the theory of consumers' interests and operation of the market mechanisms in the public sector. The roles between the provider and consumer/ user of the service are continuously...

In the last 10-15 years the preoccupation concerning administrative expenses were expressed in concrete initiatives. The networks concerning Standard Costs Model (SCM) are worth mentioning for reducing administrative expenses in private business area. European Commission elaborated and is...

For several European states, including Romania, the European integration process has overlapped with the effects of the economic and financial crisis. The consequences of such a situation are apparently contradictory. On one hand, the crisis lowers the European integration process in view of...

Higher education in most European states is subject to a complex process of adaptation to the requirements formulated by Bologna process. For some states, such as Romania, this process assumes core restructuring of the content, aimed to its compatibility with that from prestigious European...

In the current paper, we aim to formulate the objectives, contents and syllabus of a discipline that will approach the complex issue of evaluating the economic and social impact of public administration Europeanization in a methodological and educational way. The research topic is new on one...