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Mathur, Anil
Schiffman, Leon G.
38
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18
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Psychology & marketing
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Special Issue: Cognitive Age and Consumption Guest Editor: Isabelle Szmigin and Marylyn Carrigan - The Influence of Gender on the New-Age Elderly's Consumption Orientation
Sherman, Elaine
;
Schiffman, Leon G.
;
Mathur, Anil
- In:
Psychology & marketing
18
(
2001
)
10
,
pp. 1073-1090
Persistent link: https://www.econbiz.de/10006977449
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2
Opportunities for marketing travel services to new-age elderly
Mathur, Anil
;
Sherman, Elaine
;
Schiffman, Leon G.
- In:
The journal of services marketing
12
(
1998
)
4-5
,
pp. 265-277
Persistent link: https://www.econbiz.de/10007349453
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