This project explores whether and how corporations become more receptive to social activist challenges over time. Drawing from social movement theory, we suggest a dynamic process through which contentious interactions lead to increased receptivity. We argue that when firms are chronically...

While prior work shows that a firm's market performance affects its directors' loyalty, little is known about how a firm's social values and perceived social responsibility affect directors' willingness to serve. In this project, we shed light on this question by exploring how social movement...