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Use of Direct Marketing Strategies by Farmers and Their Impact on Farm Business Income
Uematsu, Hiroki; Mishra, Ashok K. - In: Agricultural and Resource Economics Review 40 (2011) 1
Direct marketing strategies increasingly have been recognized as a viable business option in U.S. agriculture as they … number of direct marketing strategies adopted by farmers. Then we estimated a quantile regression model to assess the impact … of the intensity of adoption of direct marketing strategies on gross cash farm income. The results show that the …
Persistent link: https://www.econbiz.de/10009201405
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Farmers’ Perception of Precision Technology: The Case of Autosteer Adoption by Cotton Farmers
D'Antoni, Jeremy M.; Mishra, Ashok K.; Powell, Rebekah R.; … - Southern Agricultural Economics Association - SAEA - 2012
Precision agriculture and autosteer technology are, overall, profitable investments for farmers, as previous literature has established. However, what has not been investigated is whether or not farmers perceive these technologies as such. This research postulates that cotton farmers must see...
Persistent link: https://www.econbiz.de/10009421042
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Farm Operator Benefits from Direct Marketing Strategies: How Does Local Food Impact Farm Financial Performance?
Park, Timothy A.; Mishra, Ashok K.; Wozniak, Shawn J. - Agricultural and Applied Economics Association - AAEA - 2011
In the era of a global economy, farmers face increasing pressure in developing a portfolio of various marketing … channels. However, the literature on direct marketing strategies has mainly focused on consumers. Using farm-level data this … study investigates factors associated with the choice of three direct marketing strategies. We apply a selectivity based …
Persistent link: https://www.econbiz.de/10009020969
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Farmers’ Participation in Agritourism: Does It Affect the Bottom Line?
Joo, Hyunjeong; Khanal, Aditya R.; Mishra, Ashok K. - In: Agricultural and Resource Economics Review 42 (2013) 3
Agritourism is an alternative source of farm income. We examine farmers’ participation in agritourism activities to assess the impact of participation on farm household income and return to assets using a large farm-level survey. The results reveal that older, educated, and female...
Persistent link: https://www.econbiz.de/10011142614
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The Impact of Adoption of Genetically Modified Corn on the Off-Farm Labor Supply in the United States
Chintawar, Sachin; Mishra, Ashok K.; Gillespie, Jeffrey M. - Southern Agricultural Economics Association - SAEA - 2009
With the production and cropping efficiency gains from adoption of Genetically Modified (GM) corn, the number of acres planted has increased steadily over the past decade. Also, the adoption of GM crops in general has an impact on the labor allocation decisions of farm operators. Using a large...
Persistent link: https://www.econbiz.de/10005511119
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Adoption of Technology and Its Impact on Profitability of Young and Beginning Farmers: A Quantile Regression Approach
Adhikari, Arun; Mishra, Ashok K.; Chintawar, Sachin - Southern Agricultural Economics Association - SAEA - 2009
Persistent link: https://www.econbiz.de/10005220271
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Farm Operator Benefits from Direct Marketing Strategies: How Does Local Food Impact Farm Financial Performance?
Park, Timothy A.; Mishra, Ashok K.; Wozniak, Shawn J. - 2011
In the era of a global economy, farmers face increasing pressure in developing a portfolio of various marketing … channels. However, the literature on direct marketing strategies has mainly focused on consumers. Using farm-level data this … study investigates factors associated with the choice of three direct marketing strategies. We apply a selectivity based …
Persistent link: https://www.econbiz.de/10009444340
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Determinants of Meats Purchase Behavior by Ethnic Groups
Garcia-Jimenez, Carlos I.; Mishra, Ashok K. - Agricultural and Applied Economics Association - AAEA - 2010
Farmers and food companies need to assess their production and marketing strategies for nurturing business …
Persistent link: https://www.econbiz.de/10009020466
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The Impact of Participation in Cooperatives on the Success of Small Farms
Mishra, Ashok K.; Tegegne, Fisseha; Sandretto, Carmen L. - In: Journal of Agribusiness 22 (2004) 1
to the effect of participation in marketing and supply cooperatives on the success of small farms. Using modified net … participation in marketing and supply cooperatives is positively correlated with success. Further, analysis findings indicate farm …
Persistent link: https://www.econbiz.de/10008519363
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A Categorical Data Analysis on Risks in Agriculture
Uematsu, Hiroki; Mishra, Ashok K. - Southern Agricultural Economics Association - SAEA - 2011
This study compares farm operators’ risk perceptions and actual realization of risk attitudes revealed through off-farm labor, enterprise diversification, and use of contracts, crop insurance, and other types of insurance, using data from 2001 Agricultural Resource Management Survey (ARMS)....
Persistent link: https://www.econbiz.de/10008922650