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Consumer behaviour
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Moons, Ingrid
Jegers, Marc
164
Pelsmacker, Patrick de
160
Dens, Nathalie
59
De Pelsmacker, Patrick
38
Geuens, Maggie
37
Janssens, Wim
19
Pelsmacker, Patrick De
18
Cauberghe, Verolien
17
Pepermans, Roland
14
Buts, Caroline
13
Caers, Ralf
13
Deloof, Marc
13
Jegers, M.
11
Van den Bergh, Joeri
11
Du Bois, Cindy
10
Lapsley, Irvine
10
Purnawirawan, Nathalia
10
Cuyvers, Ludo
9
De Gieter, Sara
9
Verhellen, Yann
9
Buysschaert, An
8
De Cooman, Rein
8
Puyvelde, Stijn Van
7
Van Hove, Leo
7
Barbarossa, Camilla
6
De Cannière, Marie Hélène
6
Helmig, Bernd
6
Wellens, Lore
6
Willems, Jurgen
6
Willemé, Peter
6
Avramova, Yana R.
5
De Keyzer, Freya
5
Goos, Peter
5
JEGERS, Marc
5
Viviers, Wilma
5
Weets, Véronique
5
Ahunov, Muzaffar Olimjonovich
4
Aleksandrovs, Leonids
4
Bidee, Jemima
4
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
Journal of marketing management : MM
2
Analyzing the cultural diversity of consumers in the global marketplace
1
International Marketing Review
1
International business review : the official journal of the European International Business Academy
1
Journal of marketing communications
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
The SAGE handbook of marketing ethics
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The journal of brand management : an international journal
1
Young Consumers
1
Young consumers : insight and ideas for responsible marketers
1
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The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
2
Advertisers' perceptions regarding the ethical appropriateness of new advertising formats aimed at minors
Daems, Kristien
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Journal of marketing communications
25
(
2019
)
4
,
pp. 438-456
Persistent link: https://www.econbiz.de/10012203323
Saved in:
3
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
4
The motivational power of emotions and habits for the intention to adopt an electric car
Moons, Ingrid
;
Pelsmacker, Patrick de
;
Bont, Cees J. P. …
- In:
Macroeconomics and beyond : essays in honour of Wim Meeusen
,
(pp. 246-257)
.
2012
Persistent link: https://www.econbiz.de/10009488946
Saved in:
5
Emotions as determinants of electric car usage intention
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
Journal of marketing management : MM
28
(
2012
)
3/4
,
pp. 195-237
Persistent link: https://www.econbiz.de/10009545993
Saved in:
6
Developing different types of anticipated experience positioning for electric cars
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
The changing roles of advertising : [extended versions …
,
(pp. 233-243)
.
2013
Persistent link: https://www.econbiz.de/10009773026
Saved in:
7
Developing different types of anticipated experience positioning for electric cars
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
The journal of brand management : an international journal
21
(
2014
)
3
,
pp. 216-235
Persistent link: https://www.econbiz.de/10010347464
Saved in:
8
Parental mediation of children's exposure to online media and advertising
Pelsmacker, Patrick de
;
Daems, Kristien
;
Moons, Ingrid
- In:
The SAGE handbook of marketing ethics
,
(pp. 107-122)
.
2021
Persistent link: https://www.econbiz.de/10012304835
Saved in:
9
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
10
Co-creating advertising literacy awareness campaigns for minors
Daems, Kristien
;
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
1
,
pp. 54-69
Persistent link: https://www.econbiz.de/10011716507
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