The goal of this study is twofold: to determine if in the long run health concerns affect, via changes in consumer dietary preferences, the retail demand for beef in the United States and to establish if media coverage of popular diets (media frenzy) causes the change in retail demand for beef,...

The objective of this study is twofold: first, to determine if, in the long run, healthconcerns affect the retail demand for beef in the United States via changes in consumerdietary preferences, and second, to establish if media coverage of populardiets (media frenzy) causes the change in retail...

We propose that consumer herding is a plausible explanation of the popularity of low-carb diets in the United States. This proposition was empirically tested using per capita consumption of both broilers and eggs as proxies of the popularity of low-carb diets. Results confirm that people do not...

The objective of this study is twofold: first, to determine if, in the long run, health concerns affect the retail demand for beef in the United States via changes in consumer dietary preferences, and second, to establish if media coverage of popular diets (media frenzy) causes the change in...

The goal of this study is twofold: to determine if in the long run health concerns affect, via changes in consumer dietary preferences, the retail demand for beef in the United States and to establish if media coverage of popular diets (media frenzy) causes the change in retail demand for beef,...