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~person:"Narang, Shanker"
~person:"Peterson, Robert A."
~person:"Smith, Alan D."
~subject:"Implementation"
~subject:"Marketing management"
~subject:"USA"
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Narang, Shanker
Peterson, Robert A.
Smith, Alan D.
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1
Perspectives on strategic marketing management
Kerin, Roger A.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000413607
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2
Strategic marketing : planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521528
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3
Management strategies and innovation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521531
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4
Information technology and marketing management
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521534
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5
Knowledge based marketing in twenty first century
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521535
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6
Encyclopaedia of strategic marketing management : planning, implementation and control
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011489914
Saved in:
7
Growth of corporate social responsibility as a sustainable business strategy in difficult financial times
Smith, Alan D.
- In:
International journal of sustainable economy
2
(
2010
)
1
,
pp. 59-79
Persistent link: https://www.econbiz.de/10003959088
Saved in:
8
Case studies of successful location strategies and their operational effectiveness
Smith, Alan D.
;
Clinton, Steven R.
- In:
International journal of management & enterprise …
6
(
2009
)
3
,
pp. 322-343
Persistent link: https://www.econbiz.de/10003833798
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9
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2013
-
13. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009632650
Saved in:
10
Corporate social responsibility implementation : comparison of large not-for-profit and for-profit companies
Smith, Alan D.
- In:
International journal of accounting and information …
19
(
2011
)
3
,
pp. 231-246
Persistent link: https://www.econbiz.de/10009381042
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