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Corporate identity and corporate branding
Melewar, T. C. (ed.); Bang, Nguyen (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011675575
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Advancing the scholarship on corporate identity and corporate branding
Melewar, T. C.; Bang, Nguyen; Sharifah Faridah Syed Alwi; … - In: International studies of management and organization 47 (2017) 2, pp. 107-109
Persistent link: https://www.econbiz.de/10011675581
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Investigating the implications of business and culture on the behaviour of customers of international firms
Gupta, Suraksha; Navare, Jyoti; Melewar, T. C. - In: Industrial marketing management : the international … 40 (2011) 1, pp. 65-77
Persistent link: https://www.econbiz.de/10008907888
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The state of the art on corporate reputation : a special section
Melewar, T. C.; Bang, Nguyen; Sharifah Faridah Syed Alwi; … - In: International studies of management and organization 47 (2017) 3, pp. 217-219
Persistent link: https://www.econbiz.de/10011734498
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Corporate reputation
Melewar, T. C. (ed.); Bang, Nguyen (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011734672