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Can a dietician change the taste of a food by changing its name? While research on labeling has focused on nutritional labels, health labels, and warning labels, little has examined how descriptive menu labels influence perceptions toward foods. Descriptive labels might add a positive halo to a...
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field experiment in the market for computer repairs. We find that revealing a second opinion from another expert to the …
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field experiment in the market for computer repairs. We find that revealing a second opinion from another expert to the …
Persistent link: https://www.econbiz.de/10012224509