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Who performs a stronger response to whom? : detecting individual competitive actions and reactions
Nicolau-Gonzálbez, Juan Luis; Ruiz-Moreno, Felipe - In: Review of managerial science 8 (2014) 3, pp. 385-403
Persistent link: https://www.econbiz.de/10010386703
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Foreign expansion strategy and performance
Mas-Ruiz, Francisco José; Nicolau-Gonzálbez, Juan Luis; … - In: International marketing review 19 (2002) 4-5, pp. 348-368
Persistent link: https://www.econbiz.de/10006262097
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Foreign expansion strategy and performance
Mas-Ruiz, Francisco José; Nicolau-Gonzálbez, Juan Luis; … - In: International marketing review 19 (2002) 4, pp. 348-368
Persistent link: https://www.econbiz.de/10006262911