Kottonau, Johannes; Pahl-Wostl, Claudia - In: Journal of Artificial Societies and Social Simulation 7 (2004) 4, pp. 6-6
Understanding the dynamics of attitude formation is a key issue in social psychology. The paper presents a computational model for simulating the formation and change of attitudes and the influence of the strength of attitudes on behavior. The main conceptual challenge was to capture not only...