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Pander Maat, Henk
Hoeken, J. A. L.
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The Perceived Convincingness Model : why and under what conditions processing fluency and emotions are valid indicators of a message's perceived convincingness
Hoeken, J. A. L.
;
Fikkers, Karin
;
Eerland, Anita
; …
-
2023
Persistent link: https://www.econbiz.de/10014287616
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