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Why do people drink wine? : a consumer-focused exploration
Charters, Steve; Pettigrew, Simone - In: Journal of food products marketing 14 (2008) 3, pp. 13-32
Persistent link: https://www.econbiz.de/10003773307
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Alcohol consumption and behaviours in Hong Kong
Pettigrew, Simone; Charters, Steve - In: Asia Pacific journal of marketing and logistics 22 (2010) 2, pp. 210-221
Persistent link: https://www.econbiz.de/10003977194
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Why Do People Drink Wine? A Consumer-Focused Exploration
Charters, Steve; Pettigrew, Simone - In: Journal of food products marketing 14 (2008) 3, pp. 13-32
Persistent link: https://www.econbiz.de/10008148280
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Conceptualizing product quality: the case of wine
Charters, Steve; Pettigrew, Simone - In: Marketing theory 6 (2006) 4, pp. 467-483
Persistent link: https://www.econbiz.de/10007599864
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Product involvement and the evaluation of wine quality
Charters, Steve; Pettigrew, Simone - In: Qualitative market research : an international journal 9 (2006) 2, pp. 181-193
Persistent link: https://www.econbiz.de/10007260763