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~person:"Polonsky, Michael J."
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Polonsky, Michael J.
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A backward glance of who and what marketing scholars have been researching, 1977-2002
Ford, John B.
;
West, Douglas C.
;
Magnini, Vincent P.
; …
-
2010
Persistent link: https://www.econbiz.de/10008907432
Saved in:
2
A backward glance of who and what marketing scholars have been researching, 1977-2002
Ford, John B.
;
West, Douglas
;
Magnini, Vincent P.
; …
- In:
Review of marketing research
7
(
2010
),
pp. 1-18
Persistent link: https://www.econbiz.de/10009957648
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