Prieto, Vanderli Correia; Carvalho, Marly Monteiro de - In: The Service Industries Journal 31 (2009) 9, pp. 1405-1427
A gap has been identified in the literature on the diagnosis and monitoring of the degree of strategic alignment. The main objective of this article is to diagnose and analyze the strategic alignment profile using the alignment diagnostic profile (ADP) tool, which enables organizations to show...