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~person:"Rath, Johannes"
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Rath, Johannes
Baumgarth, Carsten
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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ECONIS (ZBW)
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OLC EcoSci
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Was ist wichtig bei der Partnerselektion im Rahmen von Co-Advertising?
Baumgarth, Carsten
;
Rath, Johannes
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
55
(
2009
)
3
,
pp. 21-29
Persistent link: https://www.econbiz.de/10003880934
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2
Was ist wichtig bei der Partnerselektion im Rahmen von Co-Advertising?
Baumgarth, Carsten
;
Rath, Johannes
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
55
(
2009
)
3
,
pp. 21-29
Persistent link: https://www.econbiz.de/10009854234
Saved in:
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