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~person:"Ratten, Vanessa"
~subject:"Beziehungsmarketing"
~subject:"Emerging economies"
~type_genre:"Book section"
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Developing digital marketing : relationship perspectives
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How women entrepreneurs are adapting in dynamic entrepreneurial ecosystem of Pakistan
Rashid, Sumayya
;
Ratten, Vanessa
- In:
Strategic entrepreneurial ecosystems and business model …
,
(pp. 41-59)
.
2022
Persistent link: https://www.econbiz.de/10013363476
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Entrepreneurship
education and digital marketing : what does the future hold?
Ratten, Vanessa
;
Rashid, Sumayya
- In:
Developing digital marketing : relationship perspectives
,
(pp. 87-101)
.
2021
Persistent link: https://www.econbiz.de/10012585842
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3
A systematic literature review on women
entrepreneurship
in emerging economies while reflecting specifically on SAARC countries
Rashid, Sumayya
;
Ratten, Vanessa
- In:
Entrepreneurship and organizational change : managing …
,
(pp. 37-88)
.
2020
Persistent link: https://www.econbiz.de/10012165360
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4
Athlete entrepreneurs : relationship marketing through collaborative ideation
Ratten, Vanessa
;
Thaichon, Park
- In:
Transforming relationship marketing : strategies and …
,
(pp. 100-116)
.
2021
Persistent link: https://www.econbiz.de/10012318950
Saved in:
5
Market bank as alternative to MSMEs fund provider : lesson of
entrepreneurship
from Indonesia
Zaluchu, Sonny Eli
;
Usmanij, Petrus
;
Ratten, Vanessa
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 43-52)
.
2022
Persistent link: https://www.econbiz.de/10013342953
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