In this paper, we build on a longitudinal study of three different attempts at managing identity change within the same organization over a period of 25 years. The purpose of the paper is to develop an interpretative model that investigates how organizations may promote periodic renewal and...

This paper reports a longitudinal field study on the effects of positive media coverage on the reconstruction of organizational identity. The study highlights how intense positive coverage to the point of turning an organization into a celebrity influences both the way members understand their...