Option bundling combines different product features (options) to certain product packages (bundles). Customers can select or deselect bundles in order to tailor basic products according to their individual needs. While marketing related aspects are broadly discussed in the literature, the...

Collaboration in Virtual Corporations (VC) increases in importance, especially for small and medium enterprises (SME) that operate in a dynamically changing business environment. Even so, only few empirical efforts have been carried out to analyze the complex issues related to this topic. The...