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Rudolphi, Michael
Rosenkranz, Friedrich
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Erfahrungen mit der Entwicklung und Anwendung eines Aussendienst-Allokationsmodells für den Mehrprodukt-Fall
Hobday, Charles F.
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Reah, George R.
- In:
Entscheidungshilfen im Marketing
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(pp. 211-232)
.
1977
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