Rugman, Alan M.; Yip, George; Jayaratne, Saliya - Department of Business Economics and Public Policy, … - 2007
Within the context of the international business literature on multinationality and performance we develop new data on … the foreign presence and performance of large UK multinational enterprises (MNEs). There are 32 UK MNEs for which we can … performance. Here, in addition to the traditional overall performance of the firm, shown as return on total assets (ROTA), we use …