The article analyzes the influence of country of origin and the critical function country of origin plays in consumers' automobile purchase decisions. Primary data were collected through a survey from a sample of 940 users of cars across Saudi Arabia. Results suggest that country of origin has a...

The primary purpose of this study is to identify the underlying factors of supply chain integration in organisations operating in Saudi Arabia. Empirical research is used to study the extent and nature of supply chain integration and its relationship with organisational performance. Results...