Purpose The method of understanding and managing the diversity within a business is at the heart of the reasoning behind the concept of ‘supply chain segmentation’. The overarching principle is to find economical segments within the diverse product and customer mix and to match...

Purpose Pharmaceutical distributors and wholesalers have played a key part in the pharmaceutical products supply chains in the United Kingdom and the USA for many years (HDMA, 2009). Their role is changing as control of the “space” between manufacturers and retailers has become contested...