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Schrand, Axel
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Management in der Hotellerie und Gastronomie : betriebswirtschaftliche Grundlagen
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Reisebüro-Management : Gestaltung der Vertriebsstrukturen im Tourismus
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ECONIS (ZBW)
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Operatives Marketing : der Einsatz und die Gestaltung der Marketinginstrumente im Reisebüro
Schrand, Axel
- In:
Reisebüro-Management : Gestaltung der …
,
(pp. 247-269)
.
2008
Persistent link: https://www.econbiz.de/10003746935
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Kommunikationspolitik
Schrand, Axel
;
Schlieper, Thomas
- In:
Management in der Hotellerie und Gastronomie : …
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(pp. 271-280)
.
2008
Persistent link: https://www.econbiz.de/10003646377
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