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This study examines the impact of the careful choice of the default on consumers' participation in the Smart Grid. In an online experiment in three countries, participants (N = 3802) were randomly assigned to three conditions, two of which (opt-in vs. opt-out) implied different defaults and the...
Persistent link: https://www.econbiz.de/10013020978
As a response to climate change and the desire to gain independence from imported fossil fuels, there is a pressure to increase the proportion of electricity from renewable sources which is one of the reasons why electricity grids are currently being turned into Smart Grids. In this paper, we...
Persistent link: https://www.econbiz.de/10013023970
As a response to climate change and the desire to gain independence from imported fossil fuels, there is a pressure to increase the proportion of electricity from renewable sources which is one of the reasons why electricity grids are currently being turned into Smart Grids. In this paper, we...
Persistent link: https://www.econbiz.de/10011040747