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The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
Scott, David Meerman - 2010 - 2. ed.
Persistent link: https://www.econbiz.de/10004949666
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Die neuen Marketing- und PR-Regeln im Web 2.0 : wie Sie im Social Web News Releases, Blogs, Podcasting und virales Marketing nutzen, um Ihre Kunden zu erreichen
Scott, David Meerman - 2010 - 2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008655885
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Real-time marketing and PR : how to instantly engage your market, connect with customers, and create products that grow your business now
Scott, David Meerman - 2012 - Revised and updated
"Launch effective real-time communications to win in today's always-on worldGone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. "Real time" means news breaks over minutes, not days. It means companies develop...
Persistent link: https://www.econbiz.de/10009486169
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
Scott, David Meerman - 2013 - 4. ed.; completely rev. and updated
Persistent link: https://www.econbiz.de/10009789114
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
Scott, David Meerman - 2017 - Sixth edition
-- What Are You Waiting For? -- 16: An Image Is Worth a Thousand Words -- Photographs as Compelling Content Marketing …
Persistent link: https://www.econbiz.de/10011839830