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B-to-B-Marketing
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Seiler, Matthias
Goffin, Keith
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How COVID-19 impacted the tacit knowledge and social interaction of global NPD project teams
Cecchi, Michele Angelo
;
Grant, Stuart
;
Seiler, Matthias
; …
- In:
Research-technology management
65
(
2022
)
2
,
pp. 41-52
Persistent link: https://www.econbiz.de/10012821740
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Countering commoditization through innovation : challenges for European B2B companies
Goffin, Keith
;
Beznosov, Aleksei
;
Seiler, Matthias
- In:
Research-technology management
64
(
2021
)
4
,
pp. 20-28
Persistent link: https://www.econbiz.de/10012607621
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