//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Sharma, Amalesh"
~subject:"B-to-B-Marketing"
~subject:"Theorie"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Balancing Acquisition and Rete...
Similar by person
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
Theorie
Emerging economies
4
Schwellenländer
4
Einzelhandel
3
Firm performance
3
Retail trade
3
Unternehmenserfolg
3
Beziehungsmarketing
2
Consumer behaviour
2
Distribution channel
2
Emerging markets
2
Innovation
2
Konsumentenverhalten
2
Marketing management
2
Marketingmanagement
2
Multinationales Unternehmen
2
Relationship marketing
2
Theory
2
Transnational corporation
2
Vertriebsweg
2
event study
2
Ankündigungseffekt
1
Announcement effect
1
Bayesian framework
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand image
1
Brand management
1
Business network
1
Citation
1
Competition
1
Competitive strategy
1
Customer engagement
1
Data envelopment analysis
1
Data-Envelopment-Analyse
1
Distribution elasticity
1
Electronic money
1
Elektronisches Geld
1
Estimation approaches
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Sharma, Amalesh
Kumar, V.
22
Reinartz, Werner J.
3
Venkatesan, Rajkumar
3
Cosguner, Koray
2
Kumar, Ajay
2
Kumar, Vikas
2
Luo, Anita
2
Rajan, Bharath
2
Ulaga, Wolfgang
2
Zhang, Xi Alan
2
Beckmann, D.
1
Bhagwat, Yashoda
1
Bharadwaj, Sundar G.
1
Bohling, Timothy
1
Chintagunta, Pradeep K.
1
Cohen, Greg S.
1
Donthu, Naveen
1
Fang, Tony
1
Fjellström, Daniella
1
Fuxman, Leonora
1
George, Morris
1
Hilletofth, Per
1
Hou, Wenxuan
1
Islam, Md. Monirul
1
Kazi Sohag
1
Kim, Kihyun Hannah
1
Kotabe, Masaaki
1
Krafft, Manfred
1
Käuferle, Monika
1
Leone, Robert P.
1
Mahmoud, Ali B.
1
Mohr, Iris
1
Petersen, J. Andrew
1
Reinartz, Werner
1
Rountree, Carey
1
Rust, Roland T.
1
Shams, S. M. Riad
1
Singh, O. P.
1
Singh, Vinod K.
1
more ...
less ...
Published in...
All
Journal of marketing research
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Implementing integrated marketing science modeling at a non-profit organization : balancing multiple business objectives at Georgia Aquarium
Kumar, V.
;
Sharma, Amalesh
;
Donthu, Naveen
;
Rountree, Carey
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 804-814
Persistent link: https://www.econbiz.de/10011409992
Saved in:
2
Modeling emerging-market firms' competitive retail distribution strategies
Sharma, Amalesh
;
Kumar, V.
;
Cosguner, Koray
- In:
Journal of marketing research
56
(
2019
)
3
,
pp. 439-458
Persistent link: https://www.econbiz.de/10012177565
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->