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~person:"Sheth, Jagdish N."
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Consumer Attitudes, Willingnes...
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Consumer behaviour
76
Konsumentenverhalten
75
Marketing
47
Theorie
22
Theory
22
Marketing management
16
Marketingmanagement
16
Marketing theory
11
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10
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10
Russell W. Belk
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115
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Sheth, Jagdish N.
Kotler, Philip
226
Meffert, Heribert
226
Bruhn, Manfred
199
Lusk, Jayson L.
144
Pepels, Werner
130
Bauer, Hans H.
128
Huber, Frank
128
Wiedmann, Klaus-Peter
128
Irwin, Scott H.
126
Han, Heesup
121
Belk, Russell W.
118
Kaiser, Harry M.
115
Spiller, Achim
114
Grunert, Klaus G.
109
Mattila, Anna S.
105
Phau, Ian
104
Herrmann, Andreas
103
Homburg, Christian
97
Grewal, Dhruv
90
Gierl, Heribert
89
Good, Darrel L.
89
Richards, Timothy J.
89
Foxall, Gordon R.
83
Fritz, Wolfgang
81
Lee, Jonq-Ying
80
Wilson, William W.
80
Khare, Arpita
78
Bagozzi, Richard P.
76
Usman, Osly
76
Dwivedi, Yogesh Kumar
75
Nayga, Rodolfo M.
74
Cotterill, Ronald W.
73
Wansink, Brian
73
Jayne, Thomas S.
69
Septianto, Felix
69
Walsh, Gianfranco
69
Belz, Christian
68
Loureiro, Sandra Maria Correia
68
Brown, Mark G.
67
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Legends in consumer behavior
42
Legends in marketing
20
Journal of the Academy of Marketing Science
3
Journal of business research : JBR
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Legends in marketing series
2
AMS review : official publication of the Academy of Marketing Science
1
Does marketing need reform? : fresh perspectives on the future
1
Emerald Points
1
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1
European Journal of Marketing
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European journal of marketing
1
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1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Journal of Consumer Marketing
1
Journal of business-to-business marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing theory and practice : JMTP
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Legends in strategic marketing
1
Marketing theory
1
ProQuest Ebook Central
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
1
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ECONIS (ZBW)
104
USB Cologne (EcoSocSci)
9
Other ZBW resources
2
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1
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
2
Legends in
marketing
: Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
3
Macromarketing applications, Part II:
marketing
versus consumer research
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505780
Saved in:
4
Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505794
Saved in:
5
Marketing
applications : branding, communications, and strategy
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505798
Saved in:
6
Consumer information processing :
marketing
applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
7
Relationship
marketing
in consumer markets : antecedents and consequences
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 171-207)
.
2000
Persistent link: https://www.econbiz.de/10001559315
Saved in:
8
Sustainable
marketing
: market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
9
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
10
Marketing
theory : classic and contemporary readings
Sheth, Jagdish N.
;
Garrett, Dennis E.
-
1986
Persistent link: https://www.econbiz.de/10000717686
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