Silva Farinha, Carlos; Tiago, Flávio Borges; Moreira … - In: Journal of tourism, sustainability and well-being 11 (2023) 1, pp. 13-26
Lately, online users have become avid content creators and consumers of brands and firms through reviews. These serve as sources to peers and reflect reviewers’ satisfaction levels with different elements of the experiences. Thus, online reviews are considered reliable sources of information...
