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What's at stake? : stakeholder engagement strategy as the key to sustainable growth
Smith, N. Craig; Ansett, Sean; Erez, Lior - 2011
Persistent link: https://www.econbiz.de/10008901939
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What's at Stake? Stakeholder Engagement Strategy as the Key to Sustainable Growth
Smith, N. Craig; Ansett, Sean; Erez, Lior - 2014
, comprehensive and much more effective stakeholder engagement strategy. Developing strategic stakeholder engagement involves five key … steps: 1) stakeholder mapping to get internal engagement; 2) identifying the material issues; 3) defining objectives; 4 … stakeholder engagement helps management see the future, facilitates trust, and can improve the company’s public image. More …
Persistent link: https://www.econbiz.de/10014044026
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Beyond the "win-win" : creating shared value requires ethical frameworks
Reyes, Gaston de los; Scholz, Markus; Smith, N. Craig - In: California management review 59 (2017) 2, pp. 142-167
Persistent link: https://www.econbiz.de/10011697232
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Beyond the "win-win" : creating shared value requires ethical frameworks
Reyes, Gaston de los; Scholz, Markus; Smith, N. Craig - 2016
Persistent link: https://www.econbiz.de/10011667881
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Alternative objective functions for firms
Lankoski, Leena; Smith, N. Craig - 2017
Persistent link: https://www.econbiz.de/10011947580
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The new marketing myopia
Smith, N. Craig; Drumwright, Minette E.; Gentile, Mary C. - 2009
Persistent link: https://www.econbiz.de/10003912956
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Corporate social responsibility and the legitimacy of the shareholder primacy norm : a Rawlsian analysis
Ronnegard, David; Smith, N. Craig - 2010
Persistent link: https://www.econbiz.de/10003938104
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Marketing's consequences : stakeholder marketing and supply chain corporate social responsibility issues
Smith, N. Craig; Palazzo, Guido; Bhattacharya, C. B. - In: Business ethics quarterly : the journal of the Society … 20 (2010) 4, pp. 617-641
Persistent link: https://www.econbiz.de/10008736621
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Marketing’s consequences : stakeholder marketing and supply chain CSR issues
Smith, N. Craig; Palazzo, Guido; Bhattacharya, C. B. - 2010
Persistent link: https://www.econbiz.de/10008807568
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How Gap Inc. engaged with its stakeholders
Smith, N. Craig; Ansett, Sean; Erez, Lior - In: MIT sloan management review 52 (2010/11) 4, pp. 69-76
Persistent link: https://www.econbiz.de/10009267465