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The effect of R&D-manufacturing-marketing integration on new product performance in Japanese and US firms : a contingency perspective
Song, X. Michael; Xie, Jinhong - 1996
Persistent link: https://www.econbiz.de/10000957470
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Antecedents and consequences of marketing managers' conflict-handling behaviors : a five-country comparative study and strategic implications
Song, X. Michael; Xie, Jinhong; Dyer, Barbara - 1997
Persistent link: https://www.econbiz.de/10000977770
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Interfunctional Conflict, Conflict Resolution Styles, and New Product Success: A Four-Culture Comparison
Xie, Jinhong; Song, X. Michael; Stringfellow, Anne - In: Management Science 44 (1998) 12-Part-2, pp. 192-192
This paper develops a model relating innovation success to the level of interfunctional conflict and conflict resolution methods. The model suggests a concave relationship between performance and the level of interfunctional conflict among marketing, R&D, and manufacturing. It also conjectures...
Persistent link: https://www.econbiz.de/10009189575