Front Matter -- Copyright -- Contents -- Figures -- Tables -- Contributors -- Foreword -- Acknowledgements -- Obituary, János Kornai (1928-2021) -- 1. Introduction: new research pathways in the soft budget constraint approach -- 2. Soft budget constraints and institutional logics in European...

Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book...